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关于影响在华跨国公司选择CSR类型的内部和外部决定因素的研究

摘要第5-6页
Abstract第6页
Chapter 1. Introduction第12-17页
Chapter 2. Literature Review and Theoretical Background第17-35页
    1. The Birth of CSR and Conceptual Developments第17-22页
    2. Theoretical Developments of CSR第22-28页
    3. Various Approaches to CSR in Different National Systems第28-35页
Chapter 3. Multinational Enterprises第35-43页
    1. Changes in International Business Environment and Emergence of theMultinationals第35-37页
    2. The Multinationals and Emerged CSR Issues第37-40页
    3. MNEs' CSR Guidelines and Measurements in the InternationalFrameworks第40-43页
Chapter 4. Internal and External Determinants on MNEs’ CSR Strategies第43-65页
    1. Business Orientations as Internal Determinants第43-59页
        1.1 Competitiveness第47-48页
        1.2 The Link between Competitive Orientation and CSR第48-51页
        1.3 Legitimacy第51-55页
        1.4 The Link between Legitimacy第55-59页
    2. Political Attitudes as External Determinants第59-65页
        2.1. Political Behaviors of the Multinational Enterprises第62-65页
Chapter 5. Firms’ Strategic Responses to CSR Pressures第65-70页
    1. Perceived Responses to CSR Pressures第65-68页
    2. Exploring and Exploiting CSR Strategies第68-70页
Chapter 6. Research Context第70-79页
    1. CSR Developments in China第70-74页
    2. CSR Managements of MNEs in China第74-79页
        2.1 Cases of MNEs’ CSR Managements in China第75-79页
Chapter 7. Research Model and Hypotheses Development第79-91页
    1. Competitive-orientation andExploring/Exploiting CSR Practices第79-82页
    2. Legitimacy-orientation andExploiting/Exploring CSR Practices第82-85页
    3. Collaborative Approach andExploring/Exploiting CSR Practices第85-88页
    4. Accommodative Approach andExploiting/Exploring CSR Practices第88-91页
Chapter 8. Methods第91-104页
    1. Data Collection第91-92页
    2. Measurements第92-97页
    3. Analysis第97-104页
Chapter 9. Results第104-109页
    1. Main Effects第104-109页
Chapter 10. Discussion and Future Research第109-115页
    1. Managerial Implication第111-113页
    2. Limitation and Future Research第113-115页
References第115-138页
Appendix A第138-144页
Appendix B第144-149页
Acknowledgement第149-150页
Curriculum Vitae and Publications第150-152页

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