| Abstract in Chinese | 第1-8页 |
| Abstract in English | 第8-12页 |
| 0 General Introduction | 第12-15页 |
| 1 Studies on Appropriateness of Speech Communication | 第15-23页 |
| ·Introduction | 第15页 |
| ·Interpretations on appropriateness of speech communication | 第15-17页 |
| ·The meta-linguistic interpretations on appropriateness in a broad sense | 第15页 |
| ·Equating appropriateness with politeness | 第15-16页 |
| ·Using the communicative effect to test appropriateness | 第16页 |
| ·Interpreting appropriateness by the moral ethics | 第16-17页 |
| ·Defining appropriateness by contextual adaptability | 第17页 |
| ·Maxim of tact or appropriateness—the highest pragmatic principle | 第17-23页 |
| 2 Pragmatic Studies | 第23-34页 |
| ·Introduction | 第23页 |
| ·About the theory of speech acts | 第23-27页 |
| ·Some pragmatic failure or problems in intercultural communication | 第27-34页 |
| ·Pragmalinguistic failure | 第28页 |
| ·Sociopragrnatic failure | 第28-34页 |
| ·Ways of address | 第29-30页 |
| ·Greetings and farewells | 第30-31页 |
| ·Thanks and apologies | 第31页 |
| ·Compliments and praise | 第31-34页 |
| 3 Communication and Culture | 第34-43页 |
| ·Introduction | 第34页 |
| ·Defining communication | 第34-37页 |
| ·Ingredients of communication | 第35-36页 |
| ·Major characteristics of communication | 第36-37页 |
| ·Culture | 第37-41页 |
| ·The definition of culture | 第38-39页 |
| ·Ingredients of culture | 第39页 |
| ·Major characteristics of culture | 第39-41页 |
| ·The importance of culture in communication | 第41-43页 |
| 4 Intercultural Communication | 第43-55页 |
| ·Introduction | 第43-45页 |
| ·Chief variables to intercultural communication | 第45-49页 |
| ·Language | 第45-48页 |
| ·Attitudes | 第48-49页 |
| ·Patterns of thought | 第49页 |
| ·Pragmatics across cultures | 第49-51页 |
| ·Pragmatic presupposition in culture | 第49-51页 |
| ·Conversational principles | 第51页 |
| ·Conversational principles | 第51-55页 |
| ·Error in cultural unacceptability | 第51-52页 |
| ·Error in conflict of different values | 第52-53页 |
| ·Error in communication strategies | 第53-55页 |
| 5 Developing Intercultural Communicative Competence | 第55-75页 |
| ·Introduction | 第55-56页 |
| ·Defining knowledge of language and culture | 第56-75页 |
| ·Communicative competence | 第57-61页 |
| ·Fostering communicative competence | 第61-68页 |
| ·Linguistic knowledge | 第61-65页 |
| ·Interaction knowledge | 第65页 |
| ·Cultural knowledge | 第65-68页 |
| ·Intercultural communicative competence | 第68-69页 |
| ·Strategies to develop intercultural communicative competence | 第69-75页 |
| ·Knowing yourself | 第70-71页 |
| ·Presenting yourself | 第71页 |
| ·Acquiring pragmatic competence | 第71页 |
| ·When in Rome,do as the Romans do | 第71-72页 |
| ·Developing empathy | 第72-73页 |
| ·Basic approaches to intercultural training | 第73-74页 |
| ·Seeking to learn language of other cultures | 第74-75页 |
| 6 Communicative English language teaching | 第75-79页 |
| ·Introduction | 第75-77页 |
| ·Communicative language teaching | 第77-79页 |
| 7 Conclusion | 第79-82页 |
| Endnotes | 第82-84页 |
| References | 第84-86页 |
