Acknowledgements | 第1-6页 |
Part I General Introduction | 第6-9页 |
Part II Research into the Leadership Communication Theory and Practice In Business Organization | 第9-17页 |
·A Brief Review | 第9-13页 |
·Assessment of Early Approaches | 第13-14页 |
·Problems with Leadership Communication in Business Organization | 第14-17页 |
Part III Brown & Levinson's Theory of Politeness | 第17-22页 |
·Concept of Face | 第17-18页 |
·Face.threatening Acts (FTAs) | 第18-19页 |
·Politeness Strategies | 第19-22页 |
Part IV Analysis of Politeness Strategies in Leadership Communication | 第22-71页 |
·Definitions of Leadership Communication | 第22-23页 |
·Study Scope | 第22-23页 |
·Leadership Communication | 第23页 |
·Data Collection | 第23-24页 |
·Qualitative Analysis of Leadership Communication in Light of Brown & Levinson's Theory | 第24-58页 |
·Positive Politeness Strategies | 第24-43页 |
·Applications of Positive Politeness Strategies | 第25-42页 |
·Summary of Positive Politeness Strategies Applications | 第42-43页 |
·Negative Politeness Strategies | 第43-55页 |
·Applications of Negative Politeness Strategies | 第44-54页 |
·Summary of Negative Politeness Strategies Applications | 第54-55页 |
·Off.record | 第55-56页 |
·Bald on.record | 第56-58页 |
·A Quantitative Analysis | 第58-62页 |
·Culture Differences Affecting the Choice of Face Strategies | 第62-71页 |
·Individualism vs. Collectivism | 第63-68页 |
·Face Strategies for Cross.Cultural Conflict Management | 第68-71页 |
Part V Conclusions | 第71-74页 |
Bibliography | 第74-76页 |