| 中文摘要 | 第1-4页 |
| Abstract | 第4-6页 |
| Table of Contents | 第6-10页 |
| Chapter Ⅰ The Research Background and Significance | 第10-19页 |
| ·The Research Background | 第12-16页 |
| ·Macro Backgroud | 第12-14页 |
| ·The Relevant Regulations and Policies | 第13-14页 |
| ·International Carbon Finance Market Has Been Formed | 第14页 |
| ·Micro Background | 第14-16页 |
| ·International Carbon Finance Market Conditions | 第14-15页 |
| ·Domestic Market Conditions | 第15-16页 |
| ·The Research Significance | 第16-19页 |
| ·The Research Contents | 第16-17页 |
| ·The research method | 第17-19页 |
| Chapter Ⅱ Summary of the Basic Theory | 第19-22页 |
| ·Pecking Order Theory | 第19页 |
| ·Principal-agent Theory | 第19-20页 |
| ·Internal Rate of Return | 第20页 |
| ·Carbon Emissions Trading | 第20-22页 |
| Chapter Ⅲ Analysis of NM Company' WD Project | 第22-28页 |
| ·Overview of NM's WD Project | 第22-23页 |
| ·The WD Project Membership | 第22页 |
| ·The Mode of Item WD Has Model Effect | 第22-23页 |
| ·The Problems of NM' WD Project | 第23-25页 |
| ·WD's Main Business Has Few Room to Improve its Profits | 第23-24页 |
| ·CERS' Low Price | 第24-25页 |
| ·Analysis of the reasons of the problems Existing in the WD project | 第25-28页 |
| ·WD Principal Business—Electricity is Government Pricing | 第25-26页 |
| ·CERS Marketing Channel and the Problem of Pricing | 第26-28页 |
| ·Marketing Channel | 第26-27页 |
| ·The Pricing | 第27-28页 |
| Chapter Ⅳ Improving Profitability Program Design | 第28-39页 |
| ·The Improvement of the CERS Profit Model | 第28-33页 |
| ·The CERS reprocessing | 第28-30页 |
| ·Design Contract for the Secondary Trading Market | 第28-29页 |
| ·Product Financialization | 第29-30页 |
| ·On the Improvement of Sales | 第30-31页 |
| ·To be the Unilateral Project from the Bilateral Project | 第30页 |
| ·Prize Discovery | 第30-31页 |
| ·Change Market Way | 第31页 |
| ·Recycle to Foreign Currency and Payment for Goods | 第31-33页 |
| ·Pay Attention to the International Monetary Market | 第32页 |
| ·Appropriate to Participate in Foreign Exchange Market | 第32-33页 |
| ·Timely Establishment of SH Group Carbon Fund | 第33-37页 |
| ·The WD Project Experience | 第33-35页 |
| ·The CDM Project Development Experience | 第33-34页 |
| ·The WD CERS Project Sales Experience | 第34-35页 |
| ·The Switch from the Supplier to the Carbon Finance Company | 第35-37页 |
| ·Be Familiar with the International Carbon Finance Market | 第35-36页 |
| ·The Timely Establishment of the Carbon Fund | 第36-37页 |
| ·The Program Experience Bring about the Profits of Group | 第37-39页 |
| ·The Promotion of IRR in CDM | 第37页 |
| ·The Promotion of Mining Area | 第37页 |
| ·Enhance the Group's Future Development | 第37-39页 |
| Chapter Ⅴ The Implementation of the Enhance Program | 第39-45页 |
| ·The Implementation of the Program | 第39-41页 |
| ·The Establishment of the CERS Products R & D Team | 第39页 |
| ·The Establishment of the CERS Products Sales Team | 第39-40页 |
| ·Actively Explore the Secondary Market Sales Channels of Carbon Finance | 第40-41页 |
| ·Implementation difficulties and the solution | 第41-45页 |
| ·Implementation Difficulties | 第41-42页 |
| ·Lack of Personnel | 第41-42页 |
| ·The lack of successful experience | 第42页 |
| ·Relatively high risk | 第42页 |
| ·The solution | 第42-45页 |
| ·Introducing Intermediary | 第42-43页 |
| ·Training Talents Gradually Through the Implementation | 第43页 |
| ·Gradually Independent Implementation | 第43-45页 |
| Chapter Ⅵ The Conclusion | 第45-47页 |
| ·The Main Content and Conclusion | 第45页 |
| ·Recommendations for Future Research | 第45-47页 |
| Acknowledgements | 第47-48页 |
| Bibliography | 第48-49页 |
