| 摘要 | 第7-8页 |
| Abstract | 第8-9页 |
| 1. Introduction | 第10-15页 |
| 1.1 Motivation | 第10-11页 |
| 1.2 Literature & Methodology | 第11-14页 |
| 1.3 Contribution | 第14-15页 |
| 2. Backgrounds of competition between Samsung Electronics Co.and Apple,Inc | 第15-27页 |
| 2.1 Facts of Samsung vs Apple's lawsuit case in the world's IT market | 第15-22页 |
| 2.2 Comparison between Samsung and Apple | 第22-27页 |
| 2.2.1 Comparing the Operating System | 第22-24页 |
| 2.2.2 Comparison on the OS after service | 第24-25页 |
| 2.2.3 Comparison on profit structure | 第25-27页 |
| 3. Analysis on lawsuit between Samsung Electronics and Apple Inc | 第27-44页 |
| 3.1 Different judgment in Korea and the U.S | 第27页 |
| 3.2 Samsung's winning in Korea | 第27-32页 |
| 3.2.1 Samsung's claim and judgment (Case ID 2011 39552) | 第28-30页 |
| 3.2.2 Apple's claim and judgment (Case ID 2011 63647) | 第30-32页 |
| 3.3 Apple's landmark victory in U.S | 第32-40页 |
| 3.3.1 Apple supported by jurors in its' home country (Case ID 11-CV-01846-LHK) | 第32-37页 |
| 3.3.2 Trade Dress Analysis | 第37-38页 |
| 3.3.3 Trade Dress Requirements | 第38-40页 |
| 3.4 Different judgment from countries in Europe and the other | 第40-44页 |
| 4. Implications from the case and recommended countermeasures | 第44-56页 |
| 4.1 Specialty of the jury system in U.S.and different judgment from different country | 第44-45页 |
| 4.2 Different point of view for trade dress | 第45-46页 |
| 4.3 Pushing other competitors out of market | 第46-50页 |
| 4.4 Harms consumer's benefit | 第50-53页 |
| 4.5 Intensified competition between countries and protectionism | 第53-56页 |
| 5. Conclusion | 第56-58页 |
| Reference list | 第58-64页 |
| Appendix | 第64-68页 |
| Postscript | 第68-70页 |
