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基于国家标准指导下的商务英语谈判教材比较研究

Acknowledgements第5-6页
摘要第6-8页
Abstract第8-9页
1. Introduction第17-22页
    1.1 Research Background第17-20页
        1.1.1 English as lingua franca第17页
        1.1.2 BE Negotiation in China第17-18页
        1.1.3 Current BE Negotiating Education in China第18-19页
        1.1.4 The development of BE textbooks第19-20页
    1.2 Research purpose第20页
    1.3 Research significance第20-21页
    1.4 The framework of the study第21-22页
2. Literature Review第22-38页
    2.1 Business English Negotiation第22-25页
        2.1.1 Something about Business English第22页
        2.1.2 BE Major第22-24页
        2.1.3 BE Negotiation第24-25页
    2.2 Textbook Evaluation第25-33页
        2.2.1 Textbook Definition第25-27页
        2.2.2 Roles of Textbook第27-28页
        2.2.3 The Definition of Textbook Evaluation第28页
        2.2.4 The Classification of Textbook Evaluation第28-29页
        2.2.5 The Purposes of Textbook Evaluation第29页
        2.2.6 The Conductor of Textbook Evaluation第29-30页
        2.2.7 Models for Materials Evaluation第30-33页
            2.2.7.1 Hutchinson and Waters' Model第30-31页
            2.2.7.2 McDonough and C. Shaw's Model第31-32页
            2.2.7.3 Tomlinson's criteria第32-33页
    2.3 National Criterion of Teaching Quality for BA Programin Business English第33-35页
    2.4 Summary:Criteria for BE Negotiation Textbooks第35-38页
3. Methodology第38-62页
    3.1 Research Objects第38-39页
        3.1.1 The Four Textbooks第38页
        3.1.2 The Reason for Choosing Four Textbooks第38-39页
        3.1.3 The Potential Audience of the Textbooks第39页
    3.2 Comparisons Based on Materials Evaluation Models第39-55页
        3.2.1 Exterior Evaluation第39-43页
            3.2.1.1 Comparisons on Guiding Ideology第39-42页
            3.2.1.2 Comparisons on Content Structure第42-43页
        3.2.2 Interior Evaluation第43-53页
            3.2.2.1 Comparison on Unit Constitution第44-46页
            3.2.2.2 Comparison on Distinguishing Features Concerning Negotiating Skills第46-48页
            3.2.2.3 Comparison on Language Proficiency Training第48-51页
            3.2.2.4 Comparison on Readability第51-53页
        3.2.3 Overall Evaluation第53-55页
    3.3 A Horizontal Text Comparison on Same Topic第55-62页
4. Conclusion & Implication第62-68页
    4.1 Summary第62-64页
    4.2 Common Demerits of the four textbooks第64-65页
    4.3 Limitations of the Study第65-66页
    4.4 Future Expectations第66-68页
Bibliography第68-71页
Appendices第71-80页

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