| ACKNOWLEDGEMENTS | 第4-5页 |
| Abstract | 第5-6页 |
| 中文摘要 | 第7-16页 |
| Chapter 1 Introduction | 第16-20页 |
| 1.1 The Aim and Significance of this Thesis | 第16-17页 |
| 1.2 Research Methods | 第17-18页 |
| 1.3 The Main Content and Logical Structure | 第18-19页 |
| 1.4 The Innovation and Limitation of this Thesis | 第19-20页 |
| Chapter 2 Literature Review | 第20-40页 |
| 2.1 Overview of Stakeholder Theory | 第20页 |
| 2.2 Definitions of Stakeholder Theory | 第20-26页 |
| 2.3 Stakeholder Salience | 第26-34页 |
| 2.4 Domestic Opinions on Stakeholder Theory | 第34-37页 |
| 2.5 Flaws and Deficiencies of Stakeholder Theory | 第37-40页 |
| Chapter 3 Case Description | 第40-54页 |
| 3.1 Introduction to Handbag and Hardware Productions | 第40-43页 |
| 3.1.1 The Classification of Handbag hardware | 第40-41页 |
| 3.1.2 Basic Manufacturing Techniques of Handbag hardware | 第41-43页 |
| 3.2 Development in Chinese Handbag hardware Industry | 第43-44页 |
| 3.3 Polarization of Chinese and International Handbag Brands | 第44-45页 |
| 3.4 Opportunities Ahead of Domestic Handbag Hardware Manufacturers | 第45-48页 |
| 3.5 Introduction to W company | 第48-51页 |
| 3.5.1 Introduction to W company | 第48-49页 |
| 3.5.2 Products of W company | 第49-51页 |
| 3.6 Challenges Ahead of W company | 第51-54页 |
| Chapter 4 Case Analysis | 第54-74页 |
| 4.1 Stakeholder Management Models | 第54-56页 |
| 4.2 Identification of W Company’s Stakeholders and Analysis on their attributes | 第56-62页 |
| 4.2.1 Features of Various Stakeholders of W Company | 第57-60页 |
| 4.2.2 Analysis on Attributes of W Company’s Stakeholders | 第60-62页 |
| 4.3 Cooperative Desire among Major Stakeholders | 第62-65页 |
| 4.4 Priority Analysis on Stakeholders | 第65-67页 |
| 4.5 Analysis on Types of Exchanges and Dependency | 第67-74页 |
| 4.5.1 Features of Exchanges among a Company and Stakeholders | 第67-71页 |
| 4.5.2 Analysis on Dependency | 第71-74页 |
| Chapter 5 Solutions | 第74-82页 |
| 5.1 Selection of Ways of Cooperation | 第74-76页 |
| 5.1.1 Connectedness, Trust and Control | 第74-75页 |
| 5.1.2 Cooperative Approaches | 第75-76页 |
| 5.2 Exchange Types, Dependency and Cooperative Approaches | 第76-82页 |
| 5.2.1 Asymmetric Dependent Exchanges Based on Market and Power-dominatedCooperation | 第77-78页 |
| 5.2.2 Interdependent Exchanges Based on Mutual Understandings andRelation-dominated Cooperation | 第78-80页 |
| 5.2.3 Strategic Dependent Exchanges Based on Values and Structure-dominatedCooperation | 第80-82页 |
| Chapter 6 Conclusion | 第82-84页 |
| References | 第84-86页 |
