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论礼貌原则在英语电子商务邮件中的应用

Abstract第3页
摘要第4-7页
1 Introduction第7-12页
    1.1 Introduction to the Study第7-9页
    1.2 Significance of the Study第9页
    1.3 Methods of the Thesis第9-10页
    1.4 Structure of the Thesis第10-12页
2 Theoretical Basis of the Thesis第12-22页
    2.1 Cooperative Principle第12-14页
    2.2 Politeness Principle第14-18页
    2.3 The Face-saving Theory第18-22页
3 English Business E-mails第22-32页
    3.1 Functions of English Business E-mails第22-25页
    3.2 Features of English Business E-mails第25-29页
    3.3 Classification of English Business E-mails第29-30页
    3.4 Politeness and English Business E-mails第30-32页
4 Application of Politeness Strategies in English Business E-mails第32-63页
    4.1 Application of Politeness Strategies in E-mails for Establishing Business Relations第32-40页
    4.2 Application of Politeness Strategies in E-mails for Business Negotiation第40-49页
    4.3 Application of Politeness Strategies in E-mails for Conclusion of Business第49-54页
    4.4 Application of Politeness Strategies in E-mails for Complaints and Claims第54-60页
    4.5 Summary第60-63页
5 Conclusion第63-66页
    5.1 Findings of the Thesis第63-64页
    5.2 Implications of the Study第64页
    5.3 Limitations of the Study第64页
    5.4 Suggestions for Further Study第64-66页
Bibliography第66-69页
Acknowledgements第69页

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