中文摘要 | 第3-4页 |
Abstract in English | 第4页 |
Chapter 1 Introduction | 第10-14页 |
1.1 Background of the Study | 第10-11页 |
1.2 Purpose and Significance of the Study | 第11-12页 |
1.3 The Structure of the Thesis | 第12页 |
1.4 Research Methods | 第12-13页 |
1.4.1 Case Study | 第12页 |
1.4.2 Documentary Analysis | 第12-13页 |
1.4.3 Quantitative Analysis | 第13页 |
1.5 Research Questions | 第13-14页 |
Chapter 2 Literature Review | 第14-28页 |
2.1 Related Communication Theory | 第14-16页 |
2.1.1 Communication Model | 第14页 |
2.1.2 Communication Factors | 第14-15页 |
2.1.3 Communication Channels | 第15页 |
2.1.4 Audience | 第15-16页 |
2.2 NPT Theory and Analysis of Narrative | 第16-20页 |
2.2.1 Defintion of Narrative | 第16-17页 |
2.2.2 Narrator and Narrative Receiver | 第17-18页 |
2.2.3 Basic Concepts | 第18页 |
2.2.4 Structural Concepts | 第18-20页 |
2.3 Review of Job-hunting Reality Show Abroad | 第20-22页 |
2.4 Review of TV Job Market Reality Show in China | 第22-23页 |
2.5 The Characteristics of the Reality TV Show | 第23-26页 |
2.5.1 The Show's Form Has Peculiarity | 第23-24页 |
2.5.2 The Diversity of Program Function | 第24-25页 |
2.5.3 The Universality and Uniqueness of the Program | 第25-26页 |
2.6 The Development of the Reality TV Show in Job Market | 第26-28页 |
2.6.1 The First Stage:Exploration in Localization | 第26-27页 |
2.6.2 The Second Stage:Imitate the Blind Date Program | 第27-28页 |
Chapter 3 Data Analysis and Discussion on Communicative Effect of Jobs Come Jobs Go | 第28-40页 |
3.1 The General Statistical Analysis of Jobs Come Jobs Go | 第28-30页 |
3.2 Discussion of Communicative Effect on the Group of Audience | 第30-32页 |
3.2.1 Multiple Work Opportunities for People with Different Educational Levels | 第30-31页 |
3.2.2 Useful Suggestions and Guidance for Job Seekers | 第31-32页 |
3.3 Discussion of Communicative Effect on the Group of Communicators | 第32-34页 |
3.3.1 High-quality Talents for Enterprises | 第32-33页 |
3.3.2 Effective Advertising for Enterprises | 第33-34页 |
3.4 Some Problems of the Program | 第34-38页 |
3.4.1 The Imbalance of Work Intentions | 第35页 |
3.4.2 The Imbalance of the Speaking Right on Elites | 第35-36页 |
3.4.3 The Geographical Limitations of Work Positions | 第36页 |
3.4.4 The Cultural Dilemma of the Program | 第36-38页 |
3.5 Some Suggestions to the Program | 第38-39页 |
3.5.1 The Diversification of the Enterprises | 第38页 |
3.5.2 Break through the Regionalism | 第38-39页 |
3.5.3 Broaden the Range of the Professional Test | 第39页 |
3.6 Summary | 第39-40页 |
Chapter 4 The Factors That Lead to The Success of Jobs Come Jobs Go | 第40-56页 |
4.1 The Basic Information of Jobs Come Jobs Go | 第40-41页 |
4.2 The Basic Communication Factors in the Program | 第41-46页 |
4.2.1 The Variety Contestants | 第41-42页 |
4.2.2 The Host | 第42-43页 |
4.2.3 The Elites of Each Industry | 第43-44页 |
4.2.4 Mr.Job | 第44-46页 |
4.3 The Exact Position of the Program | 第46-49页 |
4.3.1 The Correct Position of Audience | 第46-48页 |
4.3.2 The Specific Position of Function | 第48-49页 |
4.4 Multiple Ways of Communication | 第49-50页 |
4.5 The Narrative Strategy of Jobs Come Jobs Go | 第50-55页 |
4.5.1 The Impressive Story and Fascinating Plot | 第50-53页 |
4.5.2 The Conflict of the Program | 第53-55页 |
4.6 Summary | 第55-56页 |
Chapter 5 Conclusion | 第56-58页 |
5.1 Summary and Major Findings of the Study | 第56-57页 |
5.2 Limitations of the Study | 第57页 |
5.3 Suggestions for Future Study | 第57-58页 |
Bibliography | 第58-61页 |
Appendices | 第61-70页 |
Publications during the Postgraduate Program | 第70-71页 |
Acknowledgements | 第71-72页 |