| Acknowledgements | 第1-7页 |
| Abstract | 第7-9页 |
| 内容摘要 | 第9-11页 |
| Chapter One Introduction | 第11-14页 |
| ·The Current Situation of College English Teaching and Learning | 第11-12页 |
| ·The Significance of Studying Pragmatic Failure | 第12-14页 |
| Chapter Two Literature Review | 第14-26页 |
| ·Studies on Pragmatic Failure | 第14-17页 |
| ·Studies Abroad | 第14-16页 |
| ·Studies in China | 第16-17页 |
| ·Related Concepts | 第17-23页 |
| ·Definition of Pragmatic Competence | 第17-19页 |
| ·Definition of Pragmatic Failure | 第19页 |
| ·The Types of Pragmatic Failure and the Sources of Them | 第19-23页 |
| ·Why Develop Pragmatic Competence | 第23-26页 |
| Chapter Three Methodology | 第26-29页 |
| ·Instruments | 第26-27页 |
| ·Subjects | 第27页 |
| ·Procedures | 第27-29页 |
| Chapter Four The Results and Analysis of the Research | 第29-57页 |
| ·The Results of the Investigation | 第29-49页 |
| ·Major Findings of the Survey | 第49-50页 |
| ·The Possible Causes of the Students' Low Pragmatic Competence | 第50-57页 |
| ·Traditional ELT in China | 第50-54页 |
| ·Teaching Purpose | 第50页 |
| ·Improper Teaching Methods | 第50-51页 |
| ·Inappropriate Teaching Material | 第51页 |
| ·Testing System | 第51-52页 |
| ·1.5 Unsatisfactory Consequence | 第52-54页 |
| ·Negative Influence | 第54-57页 |
| ·The Influence of Learners' Native Linguistic Knowledge | 第54-55页 |
| ·The Influence of Learners' Native Cultural Conventions | 第55-56页 |
| ·The Influence of Learners' Thought Patterns | 第56-57页 |
| Chapter Five Suggestions for Developing Students' Pragmatic Competence | 第57-66页 |
| ·Developing Teachers' Pragmatic Competence | 第57页 |
| ·Developing the Students' Pragmatic Competence | 第57-61页 |
| ·Adding Sufficient Cultural Material | 第58页 |
| ·Instructing Students Pragmatic Competence of Using Target Language Speech Acts | 第58-59页 |
| ·Teaching Students Contrastive Culture Knowledge | 第59-61页 |
| ·Students Raising Culture Awareness by Themselves | 第61-63页 |
| ·Avoiding Negative Stereotyping | 第63页 |
| ·Adding a Catalogue of Contrastive Pragmatic Factors to CET Syllabus | 第63-66页 |
| Chapter Six Conclusion | 第66-68页 |
| References | 第68-71页 |
| Appendix | 第71-77页 |