| Acknowledgements | 第1-4页 |
| Abstract in Chinese | 第4-5页 |
| Abstract in English | 第5-7页 |
| Contents | 第7-11页 |
| Chapter 1 Introduction | 第11-14页 |
| ·Problems arising from current English learning | 第11-12页 |
| ·The significance of the thesis | 第12页 |
| ·Methodology and data collection | 第12页 |
| ·Structure of the thesis | 第12-14页 |
| Chapter 2 Literature Review | 第14-48页 |
| ·An overview of intercultural communication | 第14-23页 |
| ·Nature and scope of intercultural communication | 第14-15页 |
| ·Characteristics and complexities of intercultural communication | 第15-23页 |
| ·Factors affecting communication | 第16-17页 |
| ·Models of intercultural communication | 第17-19页 |
| ·Conflicts and failures in intercultural communication | 第19-21页 |
| ·Intercultural communicative competence | 第21-23页 |
| ·Interlanguage | 第23-25页 |
| ·Interlanguage pragmatics | 第25-26页 |
| ·Language transfer | 第26-32页 |
| ·Early views on language transfer | 第26-27页 |
| ·Recent theories of transfer | 第27-28页 |
| ·Pragmatic transferability | 第28-32页 |
| ·Pragmatic transfer | 第32-42页 |
| ·Present study | 第32-33页 |
| ·Working definition of pragmatic transfer | 第33-35页 |
| ·Pragmalinguistic/sociopragmatic/pragmarhetoric transfer | 第35-39页 |
| ·Pragmalinguistic transfer | 第35-36页 |
| ·Sociopragmatic transfer | 第36-37页 |
| ·Pragmarhetoric transfer | 第37-39页 |
| ·Positive/negative transfer | 第39-42页 |
| ·Positive transfer | 第39-40页 |
| ·Negative transfer | 第40-42页 |
| ·Pragmatic failure | 第42-47页 |
| ·The definition of pragmatic failure | 第43页 |
| ·Types of cross-cultural pragmatic failure | 第43-47页 |
| ·Pragmalinguistic failure | 第44页 |
| ·Sociopragmatic failure | 第44-46页 |
| ·Pragmarhetoric failure | 第46-47页 |
| ·Summary | 第47-48页 |
| Chapter 3 Research Methodology and Results | 第48-62页 |
| ·Research methodology | 第48-49页 |
| ·Research design | 第48页 |
| ·Population | 第48页 |
| ·Instrument | 第48-49页 |
| ·Procedure | 第49页 |
| ·Data collection | 第49页 |
| ·Results and discussion | 第49-58页 |
| ·Types of pragmatic failure | 第50-58页 |
| ·Pragmalinguistic failure | 第50-54页 |
| ·Failures in literal meaning | 第50-51页 |
| ·Failures in structure | 第51-53页 |
| ·Failures in style | 第53-54页 |
| ·Sociopragmatic failure | 第54-56页 |
| ·Failures in culture | 第54-55页 |
| ·Failures in social norms | 第55-56页 |
| ·Pragmarhetoric failures | 第56-58页 |
| ·Failures made under influence of relevant NL-based speech contexts and the use of rhetoric devices that are desired in the target language | 第56-57页 |
| ·Failures made by reliance on Chinese-based sentence structures or sentence varieties in expressing a similar idea in English | 第57页 |
| ·Failures made by falling back on L1 acquisition habits or strategies in expressing an idea in the target language | 第57-58页 |
| ·Pragmatic competence | 第58-61页 |
| ·Summary | 第61-62页 |
| Chapter 4 Analysis on pragmatic failure: from the perspective of pragmatic transfer | 第62-99页 |
| ·Types of pragmatic transfer | 第62-64页 |
| ·Transfer of the learner's native linguistic knowledge | 第64-73页 |
| ·Transfer at word level | 第65-70页 |
| ·Lexical gap | 第65-66页 |
| ·Words and their associative meaning | 第66-70页 |
| ·Transfer at sentence level | 第70-73页 |
| ·Transfer of grammatical rules | 第70页 |
| ·Transfer at sentence level | 第70-72页 |
| ·Transfer at discourse level | 第72-73页 |
| ·Transfer of the learner's cultural conventions | 第73-95页 |
| ·Attitude and worldview | 第74-76页 |
| ·Doing vs. being | 第75-76页 |
| ·Guilt vs. shame | 第76页 |
| ·Conventional values | 第76-83页 |
| ·Group vs. individual orientation | 第77-80页 |
| ·Past orientation vs. future orientation | 第80-82页 |
| ·Equal vs. hierarchical orientation | 第82-83页 |
| ·Face system | 第83-91页 |
| ·The paradox of face: involvement vs. independence | 第84-85页 |
| ·Politeness system | 第85-91页 |
| ·Religious beliefs and customs | 第91-95页 |
| ·Transfer of the learner's thought patterns | 第95-99页 |
| Chapter 5 Suggestions for avoiding pragmatic failures caused by negative pragmatic transfer | 第99-106页 |
| ·Strengthening cultural awareness | 第99页 |
| ·Avoiding negative stereotyping | 第99-101页 |
| ·Cultivating intercultural communicative competence | 第101-106页 |
| ·Linguistic competence | 第102页 |
| ·Communicative competence | 第102-103页 |
| ·Cultural competence | 第103-104页 |
| ·Sociolinguistic competence | 第104-105页 |
| ·Strategic competence | 第105-106页 |
| Chapter 6 Conclusion | 第106-108页 |
| Bibliography | 第108-113页 |
| Appendix | 第113-121页 |