INTRODUCTION | 第1-9页 |
CHAPTER 1 Literature Review | 第9-27页 |
·Introduction | 第9-11页 |
·Dimension of Culture | 第11-17页 |
·Power Distance | 第13页 |
·Collectivism versus Individualism | 第13-15页 |
·Femininity versus Masculinity | 第15-16页 |
·Uncertainty avoidance | 第16页 |
·Long-term versus short-term orientation | 第16-17页 |
·Negotiation Theories | 第17-20页 |
·Culture and Negotiation | 第20-27页 |
·The debate on the relationship of culture to negotiation | 第20-21页 |
·The impact of culture on negotiating behavior | 第21-23页 |
·The factors in the influence of culture on negotiation | 第23-27页 |
CHAPTER 2 Cultural Differences between Chinese and Korean Negotiators' Behaviors & Hypotheses to be Tested | 第27-41页 |
·Negotiating Patterns in a Korean Cultural Context | 第27-33页 |
·Korean negotiators are relation-oriented | 第27-28页 |
·Korean negotiators are competitive | 第28-29页 |
·Korean negotiators are collectivistic-cultured | 第29-30页 |
·Korean negotiators are masters at wearing opponents down | 第30-32页 |
·Korean negotiators are hierarchically organized | 第32-33页 |
·Negotiating Patterns in a Chinese Cultural Context | 第33-38页 |
·Chinese negotiators concern about face and guanxi | 第33-34页 |
·Chinese negotiators are skilled pressure-builders | 第34-35页 |
·Chinese negotiators value harmony and hierarchy | 第35-37页 |
·Chinese negotiators are information gathers | 第37-38页 |
·Conclusions | 第38-41页 |
CHAPTER 3 Research on The Negotiation Behaviors between Korean and Chinese | 第41-54页 |
·Research method | 第41-42页 |
·Research design | 第41页 |
·Questionnaire design | 第41-42页 |
·Data collection | 第42页 |
·Data processing & research findings | 第42-50页 |
·Discussion & suggestions | 第50-54页 |
CHAPTER 4 Conclusion | 第54-58页 |
·Conclusions | 第54-56页 |
·Limitations | 第56页 |
·Afterword | 第56-58页 |
Reference | 第58-62页 |
Appendix 1: Questionnaire | 第62-65页 |