ACKNOWLEDGEMENT | 第1-6页 |
摘要 | 第6-7页 |
ABSTRACT | 第7-12页 |
Introduction | 第12-14页 |
Chapter Ⅰ Literature Review | 第14-20页 |
·Research Methods and Structure of this Thesis | 第14页 |
·Related Research Overview | 第14-17页 |
·Definition of Related Concept | 第17-20页 |
Chapter Ⅱ Introduction to China's Direct Investment in Africa | 第20-31页 |
·Current Status of China's Direct Investment in Africa | 第20页 |
·Characteristics of China's Direct Investment in Africa | 第20-23页 |
·Environmental Factors of Africa | 第23-31页 |
Chapter Ⅲ Cultural Characteristics of African Countries | 第31-47页 |
·Religion | 第32-34页 |
·Custom | 第34-35页 |
·Language | 第35-36页 |
·Educational Level | 第36-38页 |
·Cultural Characteristics of Three Major Countries in Africa | 第38-47页 |
Chapter Ⅳ Cultural Impacts on China's Direct Investment in Africa | 第47-52页 |
·Influences of Different Religions and Customs | 第47-48页 |
·Influences of Different Values | 第48-49页 |
·Influences on Retaining Customers | 第49-50页 |
·Different Attitudes towards Time | 第50-52页 |
Chapter Ⅴ Proposals for China's Direct Investment in Africa | 第52-58页 |
·Importance of Cross-cultural Commutations | 第52-53页 |
·Feasible Projects and Communication Errors | 第53页 |
·Government's Role as Guidance and Supporter | 第53-55页 |
·Local Social Conditions and Business Strategies | 第55页 |
·Selecting Qualified Trade Partner and Handling Labor Relations | 第55-58页 |
Conclusion | 第58-60页 |
Bibliography | 第60-62页 |