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多哥移动金融服务的采纳:测量模型与决策分析

摘要第5-8页
ABSTRACT第8-10页
Chapter 1 Introduction第20-36页
    1.1 Research Background and Significance第20-25页
    1.2 The Problem of the Study第25-28页
    1.3 Research Questions and Objectives第28-29页
    1.4 Research Contribution第29-32页
    1.5 Organization of the Dissertation第32-36页
Chapter 2 Literature Review第36-64页
    2.1 Introduction第36页
    2.2 Sociocultural, Perceived Initial Trust, and Perceived Risk第36-42页
        2.2.1 Sociocultural Concept第37-38页
        2.2.2 Perceived Initial Trust Concept第38-41页
        2.2.3 Perceived Risk Concept第41-42页
    2.3 Understanding Mobiles Financial Services Dimensional Concepts第42-46页
        2.3.1 Mobile Financial Services第42-43页
        2.3.2 Mobile Banking第43-44页
        2.3.3 Mobile Payment第44-45页
        2.3.4 Mobile Money第45-46页
    2.4 Understanding Technology Adoption and Acceptance Concepts第46-47页
    2.5 Overview of Theories and Concepts in Scientific and IT Research第47-62页
        2.5.1 Theory of Reasoned Action (TRA)第49-51页
        2.5.2 Theory of Planned Behavior (TPB) Pure第51-52页
        2.5.3 Decomposed Theory of Planned Behavior第52-54页
        2.5.4 Technology Acceptance Model (TAM)第54-56页
        2.5.5 Extended Technology Acceptance Model (TAM 2)第56-58页
        2.5.6 De Lone and Mc Lean model, Updated De Lone and Mc Lean model第58-60页
        2.5.7 Unified Theory of Acceptance and Use of Technology (UTAUT)第60-62页
    2.6 Summary第62-64页
Chapter 3 Conceptual Model and Hypotheses Development第64-84页
    3.1 Introduction第64页
    3.2 Knowledge Derived from Models and Theories Review第64-66页
    3.3 Proposed Conceptual Model and Hypotheses Formulations第66-83页
        3.3.1 Proposed Conceptual Model第66-68页
        3.3.2 Research Hypotheses Formulations第68-83页
    3.4 Summary第83-84页
Chapter 4 Research Methodology第84-116页
    4.1 Introduction第84页
    4.2 Research Approach第84-87页
        4.2.1 Qualitative Research vs. Quantitative Research Approach第85页
        4.2.2 Qualitative-Quantitative as Hybrid Approach第85-87页
    4.3 Population and Research Environment第87-89页
    4.4 Survey Sampling Methods第89-91页
        4.4.1 Sampling Technique第89-90页
        4.4.2 Sample Errors第90-91页
    4.5 Survey Data Conception and Pilot Test第91-96页
    4.6 SEM-AHP-TOPSIS Methodology Background第96-98页
    4.7 Structural Equation Modeling (SEM)第98-99页
    4.8 SEM Sample Size Determination第99-101页
    4.9 Analytic Hierarchy Process (AHP)第101-106页
    4.10 Technique for Order of Preference by Similarity to Ideal Solution (TOPSIS)第106-108页
    4.11 MCDM (AHP-TOPSIS) Sample Size Evaluation第108-109页
    4.12 Proposed Integrated Multi-Analytic Decision Methodology第109-112页
    4.13 Statistical and Mathematical Tools第112页
    4.14 Generalizability of the Findings第112-113页
    4.15 Ethics and Business Research adopted第113-115页
    4.16 Summary第115-116页
Chapter 5 Preliminary Assessment of the Data第116-140页
    5.1 Introduction第116页
    5.2 Mobile Financial Services in West Africa第116-118页
    5.3 Mobile Financial Services in Togo第118-122页
    5.4 Collected Data Management against Multivariate Analysis第122-130页
        5.4.1 Missing Data and Unengaged Responses第122-123页
        5.4.2 Multivariate Outlier’s Discovery第123-125页
        5.4.3 Statistical Summary of Data第125-130页
    5.5 Reliability of Measurement Items第130-131页
    5.6 Validity of Measurement Items第131-132页
    5.7 Biodata of the Respondents第132-134页
    5.8 Scope of Mobile Financial Services (MFS) via Survey’s Respondents第134-136页
    5.9 General Motive of Non-usage of Online Services (MFS usage)第136-137页
    5.10 Cross-Tabulation第137-138页
        5.10.1 Gender Cross-Tabulation第137-138页
        5.10.2 Age Cross-Tabulation第138页
    5.11 Summary第138-140页
Chapter 6 Key Factors Affecting Mobile Financial Services Adoption in Togo第140-197页
    6.1 Introduction第140页
    6.2 Statistical Analysis based on SEM Approach第140-172页
        6.2.1 Exploratory Factor Analysis (EFA)第142-153页
        6.2.2 Confirmatory Factor Analysis (CFA in CB)第153-165页
        6.2.3 Structural Model第165-168页
        6.2.4 Research Hypotheses Testing第168-172页
    6.3 Mathematical Analysis based on MCDM Methodology through SEM第172-181页
        6.3.1 SEM Approach to AHP Approach第174-178页
        6.3.2 AHP Approach to TOPSIS Approach第178-181页
    6.4 Comparison of the Present Findings第181-185页
        6.4.1 Present Findings Compared with Existing Models/Theories第181-182页
        6.4.2 Present Findings Compared with Existing Methodologies第182-183页
        6.4.3 CB-SEM vs. PLS-SEM Method: Result of the Path Analysis第183-184页
        6.4.4 Present Findings compared within SEM-MCDM Methodology第184-185页
    6.5 Discussion第185-195页
    6.6 Summary第195-197页
Chapter 7 Conclusions第197-211页
    7.1 Concluding Remark第197-200页
    7.2 Overall Result Outline第200-201页
    7.3 Implications第201-208页
        7.3.1 Theoretical Implications第201-202页
        7.3.2 Managerial Implications第202-204页
        7.3.3 Methodological Implications第204-208页
    7.4 Limitation and Future Research第208-209页
    7.5 Summary第209-211页
Acknowledgement第211-213页
References第213-248页
Appendix第248-264页
    Appendix I第248-255页
    Appendix II第255-264页
Research Results Obtained During the Study for Doctoral Degree第264-266页

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