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国家示范性中职学校差异化战略研究--以广东X职业技术学校“后示范”建设为例

ACKNOWLEDGEMENTS第4-5页
ABSTRACT第5-6页
摘要第7-8页
LIST OF ABBREVIATIONS第8-18页
Chapter I Introduction第18-23页
    1.1 Problem posing第18页
    1.2 Research Background第18-19页
    1.3 Research significance第19-20页
    1.4 Research Methods第20-21页
    1.5 Research Framework第21-23页
Chapter II Literature Review第23-32页
    2.1 Core Concepts第23-25页
        2.1.1 Secondary vocational education第23-24页
        2.1.2 Core competence第24-25页
        2.1.3 Differentiation Strategy第25页
    2.2 Review on relevant theories and literatures第25-30页
        2.2.1 Development of strategic management第25-27页
        2.2.2 Relevant Literature review第27-30页
    2.3 Analytical tools第30-32页
        2.3.1 PEST analysis第30页
        2.3.2 Porter’s Five Forces Model第30-31页
        2.3.3 SWOT Analysis第31-32页
Chapter III Case Description第32-40页
    3.1 General situation of Secondary Vocational Schools in China第32-34页
        3.1.1 The development history of Secondary Vocational School in China第32-33页
        3.1.2 Challenges confronting Secondary Vocational Schools in China第33-34页
    3.2 General Situation of Guangdong X Vocational School第34-35页
    3.3 Challenge and Problems Confronting Guangdong X Vocational Schools第35-39页
        3.3.1 Fierce Competition in Students Market and Difficult studentsEnrollment第35-36页
        3.3.2 Low Cultivation Standard and Big Challenges from EmploymentMarket第36-38页
        3.3.3 Increasing Management Difficulty and Occupational burnout ofTeachers第38-39页
        3.3.4 Homogenization of Major Setting and the Weakening CompetitiveAdvantages第39页
    3.4 Summary第39-40页
Chapter IV Case Study第40-58页
    4.1 External environment analysis of secondary vocational education第40-47页
        4.1.1 Classification and features of external environment第40-41页
        4.1.2 Macro environment analysis第41-43页
        4.1.3 Industry development environment analysis of medium secondaryvocational education第43-47页
    4.2 Internal environment analysis of Guangdong X vocational technical school.第47-49页
    4.3 SWOT Analysis of Guangdong X Vocational School第49-54页
        4.3.1 Strength of Guangdong X vocational technical school第49-50页
        4.3.2 Weakness of Guangdong X vocational technical school第50-51页
        4.3.3 Opportunities of Guangdong X vocational technical school第51-52页
        4.3.4 Threats of Guangdong X vocational technical school第52-54页
    4.4 Differentiation strategy—strategy selection of Guangdong X vocationaltechnical school第54-57页
        4.4.1 Selection of differentiation strategy第54-55页
        4.4.2 The implementation of differentiation strategy第55-57页
    4.5 Summary第57-58页
Chapter V Supporting System for Guangdong X Vocational School’s DifferentiationStrategy第58-66页
    5.1 Major and Curriculum Setting第58-59页
    5.2 Teaching staff construction第59-61页
    5.3 Practice and training base construction第61-62页
    5.4 educational and teaching reform第62-63页
    5.5 Community service第63-64页
    5.6 Construction of campus culture第64-65页
    5.7 Summary第65-66页
Chapter VIConclusions and Prospects第66-68页
    6.1 Conclusions第66页
    6.2 Prospects第66-68页
参考文献第68-71页

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