ABSTRACT | 第1-4页 |
摘要 | 第4-9页 |
Chapter 1 Introduction | 第9-15页 |
·Background Knowledge | 第10-14页 |
·Flat Glass | 第10-12页 |
·Flat Glass Industry | 第12-13页 |
·Industry International Competitiveness | 第13-14页 |
·Study Objective | 第14-15页 |
Chapter 2 The Overview of Foreign Flat Glass Industry | 第15-21页 |
·Overview of Regional Flat Glass Market | 第15-17页 |
·Flat Glass Market in Asia | 第15-16页 |
·Flat Glass Market in Europe | 第16-17页 |
·Flat Glass Market in North and South America | 第17页 |
·Flat Glass Market in Other Regions | 第17页 |
·The World Leading Manufacturers of Flat Glass | 第17-19页 |
·AGC | 第17-18页 |
·Pilkington | 第18-19页 |
·Saint-Gobain | 第19页 |
·Guardian | 第19页 |
·The Development Trend of Global Flat Glass Industry | 第19-21页 |
·The Leading Role of Float Glass | 第19-20页 |
·Deep-processing and High Value-Adding | 第20页 |
·Technology Innovation | 第20页 |
·Cooperation between Large International Enterprises | 第20-21页 |
Chapter 3 The Overview of Chinese Flat Glass Industry | 第21-32页 |
·The History of Chinese Flat Glass Industry | 第21-22页 |
·The Current Status of Chinese Flat Glass Industry | 第22-29页 |
·Periodic Losses | 第22-25页 |
·Technology Innovation | 第25-26页 |
·Export | 第26-29页 |
·Product Life Cycle Analysis of Chinese Flat Glass | 第29-32页 |
·Product Life Cycle Theory | 第29-31页 |
·Product Life Cycle of Chinese Flat Glass Industry | 第31-32页 |
Chapter 4 International Competitiveness Analysis of Chinese Flat Glass Industry | 第32-49页 |
·The International Competitiveness Assessment of Chinese Flat Glass Industry | 第32-35页 |
·The Indexes of Industry International Competitiveness | 第32-33页 |
·The Indexes of Flat Glass Industry International Competitiveness | 第33-35页 |
·The Analysis of the International Competitiveness of the Chinese Flat Glass Industry Based on Porter's Diamond Model | 第35-49页 |
·Porter's Diamond | 第35-39页 |
·Diamond Analysis of Chinese Flat Glass Industry | 第39-49页 |
Chapter 5 The Problems Impeding the Improvement of Chinese Flat Glass Industry International Competitiveness | 第49-54页 |
·Low Industry Concentration Index | 第49-51页 |
·The Measurement of Industry Concentration Index | 第49页 |
·The Concentration Ratio of Foreign Flat Glass Industry | 第49-50页 |
·The Concentration Ratio of Chinese Flat Glass Industry | 第50-51页 |
·Improper Production Structure | 第51-53页 |
·Excess Productivity in Common Flat Glass | 第51页 |
·Lacking Productivity and Innovation in Deep-Processed Flat Glass | 第51-53页 |
·The Unstable Productivity | 第53-54页 |
Chapter 6 Case Study on Jinjing's International Competitiveness | 第54-72页 |
·The Introduction of Jinjing | 第54-55页 |
·SWOT-CLPV Analysis of Jinjing | 第55-69页 |
·The Introduction of SWOT-CLPV | 第55-56页 |
·SWOT Analysis of Jinjing | 第56-60页 |
·CLPV States of Jinjing | 第60-66页 |
·CLPV Strategy Analysis | 第66-69页 |
·The Measures Taken by Jinjing to Improve Its Competitiveness | 第69-72页 |
·Adjustment of Product and Technology Structure | 第69-70页 |
·Brand Promotion | 第70-71页 |
·Training and Management | 第71-72页 |
Chapter 7 The Suggestions for Chinese Flat Glass Industry to Improve International Competitiveness | 第72-81页 |
·Suggestions for Chinese Flat Glass Enterprises | 第72-77页 |
·Product Differentiation in High Value Added Products | 第72-73页 |
·FDI and Technology Transfer to New Market | 第73-75页 |
·Cooperation of Enterprises | 第75-76页 |
·Integrate Resources through Merger and Acquisition | 第76页 |
·Establish Distribution Channel | 第76-77页 |
·Suggestions for the Government | 第77-81页 |
·Guide the Merger and Acquisition to Increase Industry Concentration Ratio | 第77-79页 |
·Encourage Product Development and Technology Improvement | 第79页 |
·Encourage the Development of Trade Association | 第79页 |
·Guide the Industry Structure Adjustment | 第79-81页 |
REFERENCES | 第81-84页 |
ACKNOWLEDGEMENTS | 第84-85页 |