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Data Mining Techniques Applied in SRM: Case of a Business Company

ACKNOWLEDGEMENTS第6-8页
Table of Contents第8-10页
List of Figures第10-11页
List of Tables第11-12页
Abstract第12页
摘要第13-14页
Chapter 1 Introduction第14-24页
    1.1 Brief Overview of Decision Support Systems第14-15页
    1.2 The necessity of Data Mining and the evolution of data collection systems第15-18页
    1.3 Definition of Data Mining第18-20页
        1.3.1 The objectives of Data Mining第18-20页
    1.4 Different Data Mining Functionalities第20-22页
        1.4.1 Class Description:Characterization and Discrimination第21页
        1.4.2 Mining Frequent Patterns, Associations, and Correlations第21-22页
    1.5 Data Mining Requirements第22页
    1.6 Motivation and Contribution of the Thesis第22-23页
    1.7 Research Questions第23页
    1.8 Outline of the Thesis第23-24页
Chapter 2 An Overview of Data Mining Techniques第24-35页
    2.1 Introduction第24页
    2.2 Classical Techniques:Statistics, Neighborhoods and Clustering第24-30页
        2.2.1 Statistics第24-26页
        2.2.2 Nearest Neighbor第26页
        2.2.3 Classification第26-27页
        2.2.4 Clustering第27页
        2.2.5 Clustering and nearest neighbor association for prediction第27-29页
        2.2.6 Non-Hierarchical Clustering第29页
        2.2.7 Hierarchical Clustering第29-30页
    2.3 Next Generation Techniques:Trees, Networks and Rules第30-32页
        2.3.1 Decision Trees第31页
        2.3.2 Using decision trees for Exploration第31页
        2.3.3 Decision trees for Prediction第31-32页
    2.4 Neural Networks第32-35页
        2.4.1 Applying Neural Networks to Business第32-33页
        2.4.2 Neural Networks for prediction第33-35页
Chapter 3 Supplier Relationship Management第35-46页
    3.1 Definition第35-36页
    3.2 Customer Relationship Management第36-37页
    3.3 Supplier Relationship Management第37-40页
        3.3.1 SRM Drives competitive advantage第39-40页
    3.4 Improved Business Process Support第40-43页
        3.4.1 Improving specific procurement processes第40-42页
        3.4.2 Abstracting the ERP system第42-43页
    3.5 Next-Generation Architecture第43-46页
        3.5.1 Speeding Time to market第44-46页
Chapter 4 Integration of data mining and SRM第46-56页
    4.1 Objectives第46-50页
        4.1.1 Necessity of integrating DM to SRM第46-47页
        4.1.2 Possible tools to be used第47页
        4.1.3 Classification第47-49页
        4.1.4 Scoring第49页
        4.1.5 Preliminaries第49-50页
    4.2 Simulation第50-52页
        4.2.1 Predicting the winning bid (Supplier) of an order第50-51页
        4.2.2 Pre-processing第51页
        4.2.3 The IF-THEN rule of our classification第51-52页
    4.3 Performance of the Proposed Strategy第52-56页
        4.3.1 The Algorithm第53-54页
        4.3.2 Accuracy and Coverage第54-56页
Chapter 5 CONCLUSIONS第56-59页
    Summary第56-57页
    Eventual further work第57-59页
REFERENCES第59-61页

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